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Social Selling

3 Secrets to Learning the Language of Social Selling

3 Secrets to Learning the Language of Social Selling

By thought-horizon, 6 months6 months ago

Social selling is like learning a new language: challenging, complicated, and inconsistent with the rules you’ve always known. Learning a new language is much more difficult once you reach adulthood. It seems the cerebral cortex becomes less elastic over time, making it harder to learn a foreign tongue. But recently, Read more…

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Finding Inspiration During Times of Crisis

Finding Inspiration During Times of Crisis

By thought-horizon, 7 months8 months ago

The best ideas are often the ones we stumble upon– not because we sought them out, but because we had no other option. We’re beyond our last resort. But sometimes, they’re better than any ideas that came before. Finding new ways to tackle old problems is not always easy. Finding Read more…

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Getting Ready for a Post-Pandemic Job on LinkedIn

By thought-horizon, 8 months8 months ago

When the economy reopens and you’re among the millions seeking jobs, how are you going to stand out? As a social selling company, we often ignore one of the main reasons LinkedIn has become so big for professionals: its potential to steer us in the direction of a new job. Read more…

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Social Selling: Are You Already Too Late?

By thought-horizon, 8 months ago

When the Covid-19 pandemic hit, gyms were one of the first things to go. People resigned themselves to neighborhood runs and at-home workouts, and for some, this sparked a new realization: working out at home can be more enjoyable than the gym. Athletes and artists alike have been flocking to Read more…

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Social Selling: Rating Your Salesforce’s Online Presence

By thought-horizon, 1 year1 year ago

The conversations were raging over coffee at the networking break to understand which sales team was doing the best on social media. A manufacturing Sales VP boasted that his team had closed a $1M deal based on a connection made on LinkedIn. The technology sales director next to him shrugged Read more…

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What is a Social Selling Heat Map?

What is a Social Selling Heat Map?

By thought-horizon, 1 year1 year ago

Social Selling has enabled a myriad of Fortune 500 sales teams to create new sales conversations through online conversations. These big wins and the general trend toward social media in sales is well-documented. However, the number of successful sales professionals is insignificant. There is a clear debate if sales forces Read more…

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What is a Social Selling Power Audit?

What is a Social Selling Power Audit?

By thought-horizon, 1 year1 year ago

The digital world has encouraged marketers to leverage social media to reach prospects and market their products/ services. Apparently, marketers realize the power of social media. However, knowing precisely what is the impact of implementing a social advocacy program or social selling program for sales is often less clear. Specifically, Read more…

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5 Social Selling Techniques That You’re Getting Wrong

By thought-horizon, 1 year1 year ago

You wouldn’t go to a big industry conference only to sit in the corner and seclude yourself from your fellow guests. You also wouldn’t try and meet every stranger on your way into to hand them your business card. Would you? This is how the social selling arena looks like. Read more…

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How to Optimize Social Selling for Digital B2B Sales?

By thought-horizon, 1 year1 year ago

Social selling never ends. Even when you have clocked out, packed up your laptop, and turned your phone off, your prospects are there, browsing through your business profiles, researching you and your brand as you enjoy another season of Friends on your couch. Social platforms offer you a promising avenue Read more…

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Social Selling Summarized in Three Key Aspects

By thought-horizon, 1 year1 year ago

Social media provides businesses with an unprecedented opportunity to connect and engage with buyers. While there are many social networks out there touting numerous tools to foster customer services, advertise your products and services, and promote your brand, it’s vital to understand that simply having a social media presence does Read more…

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